👇 TL;DR: This Week in The Digital CEO Weekly 👇
✅ Why I'm going back to the platform that built my business – YouTube! – after all these years
âś… 9 reasons why YouTube is a powerful way to grow your audience in 2025
âś… A simple tripod hack you can use to turn your space into your very own video studio
From the Desk of James Wedmore:
You may not know this about me, but my entire career on the interwebs began with YouTube. I built a $2M/year business teaching everything video and YouTube.
Then... I left.
I started a podcast called The Mind Your Business Podcast.
I left so I could have longer (like 90 min longer) conversations that I didn’t feel I could have on YouTube at the time.
But at the beginning of this year, I began to feel that lil tug to get back on YouTube and create a Video Podcast.
The reason I don’t normally film my podcasts is because it’s a LOT of work...
I didn’t have a dedicated space... and that meant converting my home office into a Video Set anytime I wanted to record... making it even more work.
Well, this year we built a DEDICATED film studio!
And I know I have a WHOLE new audience to tap into on YouTube who DO listen to the podcast and other content that I share! So to me... it’s one more POWERFUL channel to get your message out!
So, here’s what you can expect from me:
I will continue to record WEEKLY podcasts for the Mind Your Business Podcast. This is the center focus for me. Any special guest episodes and *SOME* (not all) of my episodes will also be filmed for YouTube.
Then, once per month I’m going to be posting a “just-for-YouTube” long-form video that deep dives into a topic I want to share with my audience.
The last “long-form” YouTube video I posted was all on transforming your relationship with Money! Have you seen that one yet?
https://www.youtube.com/watch?v=TX83gRDjzHE
The NEXT VIDEO: The 8-Figure Business Operating System
Sooo many of you reached out requesting this, so I’m working on a complete deep-dive breakdown of HOW we run and structure our business at an 8-figure level.
That’s coming soon, so make sure to subscribe to the channel here:
https://www.youtube.com/jameswedmore?sub_confirmation=1
9 Compelling Reasons to Consider YouTube
Stats don’t lie. I’ve always loved YouTube... and here are some more reasons to love it!
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YouTube is the second-largest search engine after Google, with over 2.7 billion monthly active users (Statista 2025).
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Every single day, users watch over 1 billion hours of video on YouTube (Google data).
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YouTube reaches more 18–49 year-olds than cable TV in the U.S. (Google Ads).
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90% of people say they discover new brands or products on YouTube (Think with Google).
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Brands that use YouTube ads see an average 2.6x lift in purchase intent compared to TV ads.
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Small businesses using YouTube marketing report 2–3x higher ROI compared to traditional ads (HubSpot).
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YouTube is the #1 platform for “how-to” searches, with millions searching daily for tutorials, fixes, and advice.
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Gen Z and Millennials spend over 1 hour/day on YouTube on average (Pew Research 2024).
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YouTube content is evergreen – unlike Instagram or TikTok posts, videos can drive traffic and sales years after uploading.
My Fun Little "Camera Tripod" Hack
I wanted to create a simple “video studio” at my home office as well. This way I can film right at my desk.
With a little elbow grease and creativity, I created a “flexible arm” tripod that easily frames the shots for my next video.
I’ve gone ahead and created an Amazon Shopping List for all the products I’m using to create this tripod system.
Check it out here: https://kit.co/JamesWedmore/2025-video-creation-essentials
This Week on The Mind Your Business Podcast
What To Do With Your Money in 2025 with Mel Abraham
What if the real key to wealth isn't necessarily about making more, but about what you do with the money you already have?
This week I'm bringing Mel Abraham BACK, and we're unpacking what to focus on in 2025 to build lasting wealth. It's time to put your money to work FOR you.
🎧 Listen To The Episode Here
This Week In A Meme
