👇TL;DR: This Week in The Digital CEO Weekly👇
✅ I spent the weekend filming brand new BBD content featuring AI workflows, launch strategies, and growth processes.
✅ This week's podcast episode breaks down my Pricing Sweetspot framework: why price determines your market, and how to find the right number that matches your value without killing conversions.
✅ I'm hosting a 21-day List-Building Challenge with daily step-by-step action items to help you get your first (or next 100!) leads using my proven process.
From the Desk of James Wedmore:
Happy Monday my Digital CEO!
I'm getting this newsletter in at the 11th hour! This past weekend I spent two full days recording brand spankin' new content for Business By Design! (save the date: June 11th!) So, I'm writing this Sunday evening.
The filming went great! There is soooo much that has changed and evolved in our business that I cannot wait to bring to our students. The AI-Assisted Workflows, new Launch Strategies, and POWERFUL processes for GROWTH... BBD is going to a whole NEW LEVEL!
If you're already in Business By Design, get ready for some major updates and enhancements coming your way. And if you're not already in BBD, make sure to get on the waitlist so you can be notified with all the deets! (http://www.BusinessByDesign.net)
As you may know, we only open the doors just one time a year for four days to welcome our group. That's happening in just about a month... so get ready!
Until then, I've been doing a ton of new content on the podcast and across social media. This week on The Mind Your Business Podcast, I broke down my entire framework and strategy for how to price your products.
Because... coaches struggle with pricing CONSTANTLY! And I believe it's because most people determine price from a "Consumer Mindset".
"How much would someone be willing to pay for this?!"
Well... WRONG question. (cuz the answer is always: as little as possible!)
The real question is: WHO do you want to attract?
Because...
PRICE determines market.
Pricing IS marketing.
And this alone changes the pricing paradigm.
But it goes even further...
You ALSO determine price by how YOU want to market and sell.
Price determines strategy.
At the intersection of who you want to attract and how you want to sell is...
The Pricing Sweetspot.
So, want some help with this? I created a simple step-by-step approach so you can offer the price that matches the value, but doesn't kill conversions.
Go have a listen here:
Whether it's your 1-on-1 coaching, that new coaching program, membership or.. something new entirely, this episode will give you the clarity AND the confidence to land on a price you can stand behind!
Also...
This Friday's Episode... Some cool AI Advancements worth checking out!
I know sifting and sorting through all the AI updates and changes can feel exhausting. A lot of it is distracting and underwhelming at best, but there have also been a lot of cool enhancements that are relevant for our type of business. So also make sure to subscribe and keep your eye out for that episode. It will drop first thing Friday!
Are You Ready to Build Your list FAST?!
Did you hear the news?! I'm hosting a 21-day List-Building Challenge! It's step-by-step daily action items based on a proven process I've been teaching and using for years to help you get your first (or next 100!) leads!
>>Register for the Challenge here!
As we gear up for our mega live event in June (The Business Breakthrough Experience), work has kept me pretty busy... BUT! I'm always making time for my hobbies and LIFE outside of work! And as you maaay know, I've been building out a Star Wars Themed Movie Theater in my basement. It is so much fun and I'm learning a ton!
Well, this week, I started a new project: I'm 3D Printing a LIFESIZE version of the DROID (RX-23) from Star Tours. If you recall, this is the classic, lovable character (voiced by Pee Wee Herman!) that pilots the Starcruiser from the original Star Tours ride at Disneyland. It was my favorite ride, and I can't believe I get to bring it to life in my home!
I will be documenting the process and more over on my Star Wars IG account (www.Instagram.com/starwarsmovietheater).
Thanks to all of you who are following and supporting my journey! Have a wonderful week, and thanks for reading!
Cheers,
James Wedmore
P.S. Hey. I don't know if this matters to you or not... but I think it's important I mention that this newsletter was written 100% by me. Not AI. Just 'lil old me. Actually, I first wrote it on a parchment paper with ink and quill (is that what it's called?) via candlelight, then a postman on horseback carried it across the country to a team member who manually typed it into a computer so you can have access to this.
...it may feel a little outdated to some, but I like the raw, real and authentic. And I hope you do too. :)
