TL;DR: This Week in The Digital CEO Weekly👇
✅ Rest + Reflect - After wrapping The Business Breakthrough Experience, I’m recharging and digging into the debrief because the magic is always in the numbers.
✅ Data = Growth - EPL, conversion rates, sales patterns, attendance trends, and AI‑assimilated feedback give us the gold we need to improve the next promotion right now, not later.
✅ Your Beta Starts Now - You’re closer than you think to getting your Beta into the world, because the real shift happens when you stop overthinking, step into the arena, and finally bring that first version of your idea to life.
From the Desk of James Wedmore:
Rest.
Haha! That's your first answer! Rest.
As we just wrapped up our MEGA HUGE Training: The Business Breakthrough Experience about a week ago, my first order of business was to REST.
It's a LOT to go live every day, teach, share, coach, and create content. Even with a great team to support you... the energy can be intense.
So, I take this time to rest and recharge. This is important to share, because there is a natural rhythm you need to find yourself in while running a business full time. A yin and a yang. An ebb and flow. People who always go, go, go... burn out.
Now... my version of rest is probably pretty different than yours. But there is something about me tinkering in my workshop or just jamming out on the guitar that does the trick for me.
Fun Fact: I finally finished my RX-24 Star Tours Droid for my Movie Theater.
This was over 100 individually 3D-printed parts I had to sand, paint and attach. I started this project about 3 months ago.
But it's not just REST... it's REFLECT.
Every promotion (and the numbers that come with it) can teach so you soooo much. That's why I tell our Business By Design students:
"The magic is in the debrief!"
(Note: For BBD members - check out the new Debrief Generator Software inside the Members Portal)
Taking some time to sift through the data is everything.
Here are some of the most common numbers we look at:
Earnings Per Lead (EPL) - tells you overall messaging and offer performance.
Conversion Rate (Leads to Customers) - also tells you overall messaging and offer performance.
Sales Per Day (and percentages) - shares buying behavior trends around bonuses, content, and payment plans.
Attendance Rates vs Replay Rates - checks for correlation to who attended vs who purchased.
We ALSO feed in all the comments, replies, chat bot entries and email responses into Claude to assimiliate data and spot trends, objections and other buying themes.
ALL of this data is GOLD.
This is how we GROW. LEARN from the last game you played. Do your damn debrief ASAP... and identify what you will do differently NOW... not later. While it's fresh!
Honestly, it's kind of the secret to "success." This is 10 years of DOING something... learning from it... and then applying those learnings. I started out pretty bad. And I got better. But you don't get better on the sidelines. NO... it's OUT in the ARENA. Playing the game. Willing to mess up and look stupid.
Are you ready to do that?
Can I help you launch your BETA?
As I share all the case studies and results from our students, almost every single one of them has one thing in common: it all began with their BETA.
"The Beta" is the first iteration of that idea (course, membership, coaching, etc) that you've been sitting on for years, overthinking and overanalyzing.
Today, thousands of our students have launched their business by launching their beta. They do it following one simple method that I've perfected over the past decade. It's called:
Monetize Before You Make It!
This is a simple, yet powerful process that literally allows you to sell out and fill your program with paying customers before you even create the program. How is that possible? Easy, because you're going to deliver it live virtually!
And as you sit here and read my newsletter, you maaaay just be moments away from a decision that could forever change the trajectory of your life and business:
What if I told you...
...you are just 30 days away from launching and SELLING OUT your "BETA PROGRAM?"
30 days away from paying customers. A proven product. You are friggin' in the game making it happen!
You see... last year I hosted this challenge, and 80% of people who completed the challenge... FILLED THEIR BETA! Yes, 80%.
...in LESS than 30 days!
Which means, if you actually DO IT, you have an 80% chance of having your product out in the World in just 30 days.
That's pretty good odds!
So, guess what?!
I'm hosting the challenge again! With all our students! I'm gathering a BIG group, the energy is gonna be epic and so inspiring, and if you are actually ready to launch something to the world, THIS is your opportunity!
This process works, and now it's your turn.
It's normally $497 to be a part of this challenge, but until this Friday, I'm taking $200 off the price, making it $297. Just $297 to LAUNCH your BETA! And if you're like most of my students, you'll be charging $297 or more per seat.
Which means, ONE Founding Member into your program PAYS for the whole challenge.
Check out all the details below and make sure to get signed up and ready here: https://pages.jameswedmore.com/30daychallenge
We are so pumped and excited for this! Can't wait to see you in the group!
Okay, have a GREAT WEEK!
Cheers,
James Wedmore
