πTL;DR: This Week in The Digital CEO Weeklyπ
β Writing consistently builds real skill and resonance, authenticity is the new advantage as AI rises.
β Donβt outsource your thinking; use AI to clear your plate, not replace your creativity or intuition.
β Most people donβt want AIβgenerated content, so doubling down on you strengthens your brand.
β In 21 days, you can follow a simple, proven system to generate your first (or next) 100 leads fast.
I saw an IG REEL this week where the content creator said:
"Two People send out a newsletter every week for one year. One person wrote it. The other 'AI'ed' it. The person who WROTE it every week for a year got in 52 reps. The other who used AI is in the same place a year later."
It's been just over a year since I started writing this newsletter for you, and WOW I couldn't agree more! It's helped me grow as a writer in so many ways. So... thanks for reading π
Listen, I talk to people on the DAILY about "AI." And there's sooo much we can talk about it. There's some REALLY cool stuff coming down the pipeline, and there's also a lot of hype (a LOT of people right now want to get rich off the AI Goldrush... so be careful).
If it's overwhelming or exhausting you, here are some simple Truths to keep in mind:
- The Law of Polarity - (this is Universal LAW, not my opinion) as one side of the coin rises (ARTIFICAL), the OTHER side must counter balance. What is on the other side of the POLE for Artificial? AUTHENTICITY. TRUTH. Something with a SOUL. TLDR: it's time for more of YOU to come through.
- If You Don't Use it - You Lose it - studies are already coming out, and mark my words, you will see more of this: people are outsourcing their THINKING, their Deep Work, their creative, innovative, and imaginative abilities... and their brain is atrophying. God gave you a Prefrontal Cortex for a reason, USE IT. AI will dumb people down. You need to do the OPPOSITE. Use any tool (like AI) to get things off your plate SO you can do your most important work... the work that takes your THINKING and INTUITIVE abilities. This is the opportunity of a lifetime to double down on your SKILLS, your learning, your growth to BE THE BEST at what you do... that edge you gain will soon be MASSIVE!
- The People Don't Want it - this is not an opinion. This is fact. The majority of the collective does not want AI. Read the comments of any news article or post about AI and they're all the same. Now... a ton of entreprenuers and content creators on the Internet DO want it. They love the idea of moving faster, getting more done (vanity productivity)... but the average person does NOT. Which means... (and see Point 1), it's a good chance that YOUR people don't want YOUR AI. And if they perceive that there is LESS of you and more of AI, you run the risk of severely affecting your brand. So, remember: GIVE your people want they WANT.
I joke every week on the podcast how much I try to use AI... and the reason I do so little is actually stupid simple: I've already built a business where I've taken everything off my plate that I shouldn't be doing myself. When I write this newsletter, I drink my Sunday morning coffee out on the deck, and ask myself, "what would someone reading this want to read that will help them?" then I write.
When I record my podcasts, I ask "what will help my listeners this week?"
When I create content for my students, I ask "what will help my clients grow their business this week?"
...If I needed AI for that, I probably shouldn't be calling myself an "expert."
So, I'm gonna say something simple: a lot of people who are really excited about how much they are using AI right now are the same people who never outsourced or delegated anything in their life... so this is their way of doing that, and that's wonderful! Get as much off your plate ASAP!
As we progress in the innovation of AI, how I see my team and I operating: I still won't be using it very much. But my team will. Processes and Workflows will have "AI Steps" that my team manages. THEIR work will become more efficient, and therefore they will be able to provide more MENTAL FACULTIES for high level strategic decisions and creativity.
Video Podcast: My Entire Content Flywheel Machine
This week on the Mind Your Business Podcast, I break down the COMPLETE Content and Launch Strategy that I think EVERY SINGLE Online Expert should be following. It's simple. Elegant. Effective.
π Listen on the blog
π Listen on Spotify
But I ALSO filmed it for YouTube, and you can watch it here:
π A Breakdown of My Simple Content and Sales FLYWHEEL MACHINE
Give Me 21 Days and I'll Get You 100 Leads:
I'm hosting a challenge based on a simple, but powerful approach to list building (and as you know: if you wana grow your business, it starts with growing your LIST). We've had students CRUSH this, and get way more than 100 leads in less than 21 days!
Check out all the details here on how you can join us and I can help YOU get your first (or next!) 100 leads FAST!
π http://www.JamesWedmore.com/100leads
Thanks for reading! Have a GREAT WEEK!
Cheers,
James Wedmore
